The Power of Partnership – Bringing value of Gen AI based customer support to our SMB customers

Published on September 9, 2024

The Power of Partnership – Bringing value of Gen AI based customer support to our SMB customers

Freshworks and AWS come together in a strong partnership to increase the value for our joint customers in small and medium businesses - the lifeline of our communities. SMB customers are looking for the best GenAI capabilities to be built into applications - offering them out of the box solutions. This aligns with their needs for modernization as well as doing more with less.

Jen Dawson, Senior Director of Alliances, Freshworks
John Burchett, SMB Partner Leader, AWS
Abhishek GP, Sr Director, Inbound Growth Marketing, Freshworks