Neuroscience & Empathy

Published on May 25, 2026

Welcome to your Monday Motivational Minute! This quarter features Ashley Welch, Co-Founder, CEO, Somersault Innovation. 

We all know empathy matters, but why? Learn about the Still Face Experiment and more. 

Want more of Ashley's content? 

  • Set your calendars for every Monday of Q2 for your Motivational Minute with Ashley.  
  • Be sure to register for Ashley's virtual workshop, Learn 5 Simple Discovery Methods to Differentiate Yourself & Get Great Information on June 4, 2026!
 
To view Ashleys article, click here.
 
Bio: 
 Ashley Welch is someone who genuinely loves hearing people’s stories, exploring new places off the beaten path, and starting her mornings running with her dog, Timber. She is deeply devoted to her two daughters and approaches each day as a work in progress—ready to learn, grow, and better understand the world around her.

Ashley is the Co-founder and CEO of Somersault Innovation, a sales training and coaching firm that has spent the past decade pioneering the use of Design Thinking within the go‑to‑market community. Through practical, customer‑obsessed tools and methods, Somersault Innovation helps sellers focus on their clients’ real business outcomes and co-create meaningful solutions—rather than simply pushing products or services. Their approach has driven significant results, including increased pipeline growth, faster deal velocity, and substantial new revenue.

Somersault Innovation’s clients include Microsoft, Salesforce, ServiceNow, VMware, Salesloft, Ping Identity, Akamai, and many others. Ashley is also the co-author of Naked Sales: How Design Thinking Reveals Customer Motives & Drives Revenue.

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